The 1996 hit “Wannabe” has been spiced up to promote gender equality — and celebrities around the world, including the original Spice Girls, are digging it.
In the new girl power video, performers bring the famous song and dance routine around the world, from India to South Africa and the United Kingdom.
In the background are signs calling for what women “really, really want.”
Equal pay for equal work.
An end to child marriage.
Education.
The video encourages people to share their own wishes for girls and women, using the hashtag #WhatIReallyReallyWant. The messages will be presented to world leaders during the U.N. Sustainable Development Summit in September this year.
Around the globe, people have started sharing pictures of themselves holding up signs asking for what they want for girls and women.
Former Spice Girl Victoria Beckham, then known as “Posh Spice,” has backed the cause, sharing a handwritten note saying what she really wants is for no more girls to die from HIV.
In another tweet Beckham expresses her support for the revamping of her 90s billboard track saying, “20 years on — Girl Power being used to empower a new generation.”
Mel C, “Sporty Spice,” tweeted that she’s “Flattered and honoured that our crazy song is being used so beautifully.” Other celebrities, such as Emma Watson and Jamie Oliver, have also joined the cause.
The video is produced by Project Everyone, an organization working to spread awareness about the U.N.’s Global Sustainability Goals.
The U.N.’s ambitious to-do list consists of 17 world goals to be achieved by 2030. The new music video targets goal number five: Gender equality.
“2016 is our chance to use our collective power and tell world leaders what we really really want for girls and women,” Project Everyone writes on their website.