This year’s Super Bowl tickets are the most expensive ever. And the price continues to climb.
The average ticket price so far is $3,554 — about $1,000 more than last year, according to SeatGeek, which tracks online sales.
SeatGeek analyst Connor Gregoire said he does not expect the price for the few remaining tickets to come down before the Seahawks and Patriots face off on Sunday in front of 72,000 fans in Phoenix.
On Friday, the cheapest ticket was going for nearly $8,000 and the most expensive topped $24,000, according to SeatGeek.
And there are very few left — only about 300 tickets on Friday. On the same day last year, there were about 4,000.
Getting a ticket to the Super Bowl is a tricky business. Only 1,000 are sold to fans at face value. The rest are divvied up among the league, which gives a lot to corporate sponsors, and the teams. Those tickets are either auctioned off to season tickets holders, or sold by brokers on the secondary market.
In the past few years, many buyers have held out until the last minute and, in fact, got a good deal as prices fell in the days leading to the game.
Game day is actually the busiest in the resale market, Gregoire said.
But this year prices have gone up. It’s not entirely clear why. But there are fewer tickets than expected on the secondary market. That will leave some fans out of luck.
