This week, Novey Recycling helped promote Earth Day with its recycling racecar. It is used to make community members aware of “the three R’s” – Reduce, Reuse and Recycle. Other activities to promote Earth Day include conserving water, planting flowers or bringing nature into your home or landscaping your business with plants that attract birds and butterflies. But the most important way to celebrate Earth Day is to do so every day, according to Mike Boal, operations manager of Novey Recycling.