Grapes of success: Juventus keeper Gianluigi Buffon ventures into wine business

He’s been likened to a fine wine who gets better and better with age.

Gianluigi Buffon recently played his 1,000th professional game and the 39-year-old’s cup could potentially runneth over in the coming weeks as Juventus chase the treble.

The Turin club is almost certain to secure yet another Serie A title this weekend and face Real Madrid in the Champions League final next month.

On Wednesday, Juve beat Lazio to win the Italian Cup final, though Buffon was on the bench with the club’s second-choice goalkeeper Neto picked to play in the Coppa Italia games.

But Buffon will be back between the sticks Saturday when Juve plays Crotone — a win will guarantee the Italian club its sixth successive league title.

Champagne will be probably sprayed around the dressing room in celebration, which might just resonate with Buffon given he’s launched his own wine brand.

Swapping the goalmouth he regularly patrols for vineyards, Buffon’s venture involves the production of a line of wines in the historic cellar of Novoli, Southern Italy, in the Apulia region famed for its wine-making traditions.

Fabio Cordella, the man who is helping Buffon in this new venture and owner of the cellar “Fabio Cordella Cantine,” first suggested the viticulture collaboration to the Juve goalkeeper through his agent Silvano Martina.

“Knowing about Gigi’s passion for wines, I pitched him the idea of Buffon having his own line of wines,” Cordella told CNN Sport.

“Within 24 hours, I was in Turin to close the deal.”

‘Refined palate’

Cordella describes Buffon as “a big expert of wine” and having a “refined palate.” By the sound of it, according to Cordella, the Juve keeper is also a bit of a perfectionist.

“He expects the best, but he is also very critical with himself, a feature that surely comes from years at the top level in football,” said Cordella.

Buffon’s illustrious career started at Parma 22 years ago. Moving to Juventus, he won practically everything — including seven Serie A titles — and with Italy the crowning achievement of his career came with the 2006 World Cup win.

The only significant trophy missing from his impressive cabinet is the Champions League.

Having lost finals against Barcelona in 2015 and AC Milan in 2003, Buffon has another shot June 3 when Juve plays Real in Cardiff’s Millennium Stadium.

Football and wine — the perfect marriage?

Buffon currently makes three different lines of wine, under the name “Buffon #1.”

He is keeping the production limited to 90,000 bottles per year with 30,000 each of red, white and rose, while also producing 30,000 bottles of olive oil per year. The price of the wines range from $22 to $33.

All the grapes used by Buffon for his wine are local to Apulia and, Cordella assures, “of top quality.” The red wine will be of the Primitivo variety, one of the finest in the region, while the white will consist of imported Chardonnay grapes.

For Cordella, a career in football and wine-making has enabled him to indulge his two passions.

“I was always involved in football. It has always interested me since my studies in business management,” he says.

“My first job as a sporting director was at Africa Sport Abidjan in Ivory Coast, where I won two league titles with former Inter Milan and Italy player Francesco Moriero.”

Cordella then worked for Honved in Hungary, home of national football hero Ferenc Puskas back in the 1950s.

The contacts he created throughout the years proved key to his project of producing wine alongside footballers.

He has created what he calls a “selection of champions” — a group of footballers dedicated to wine-making, including, along with Buffon, Dutch captain Wesley Sneijder and former Inter Milan and Chile star Ivan Zamorano.

“These wines are created ad hoc for every single player,” explains Cordella. “I’m not just putting their name on the label, it’s a project they actually take care of from the beginning to the end.

“Naturally it’s a business, both for me and for them. But it’s a serious business that is proving to be rewarding, both for me and for the footballers.

“They are basically given a second life, which can become as exciting and satisfying as their first one.”

‘Second life’

Italian footballers are renowned for playing to a ripe old age given many players’ careers wind down in their early 30s.

While Buffon is approaching his 40s, the 40-year-old Francesco Totti — the oldest goalscorer in Champions League history — is playing in his final season for Roma in Serie A and former Italy and AC Milan captain Paolo Maldini retired when he was 41.

So in Buffon’s case, it’s not quite time to throw himself entirely at this “second life” especially as the goalkeeper has unfinished business to attend to and a Champions League title to win.

Victory for Juventus next month would be the perfect way to toast a remarkable career.

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