“Pinktober” Wine Promotion Raises Nearly $9,000 for the PA Breast Cancer Coalition

HARRISBURG – The Pennsylvania Liquor Control Board has announced the results of the “Pinktober” campaign to support the Pennsylvania Breast Cancer Coalition.  From Sept. 30 – Oct. 27, a total of 8,964 cases were sold of the following wines:

Trinchero Family Estates, Treasury Wine Estates, Korbel Winery and Barefoot Wines donated $1 for every case sold to the Pennsylvania Breast Cancer Coalition bringing the total donation amount to $8,964.  The funds will be used to support programs and services that better the lives of both newly-diagnosed women and those who have battled breast cancer for years.

The Pennsylvania Breast Cancer Coalition is a statewide, non-profit celebrating its 20th anniversary in 2013.  The organization represents, supports and serves breast cancer survivors and their families in Pennsylvania through educational programming, legislative advocacy and breast cancer research grants.  For more information on the PA Breast Cancer Coalition please visitwww.pabreastcancer.org.

The PLCB regulates the distribution of beverage alcohol and also operates more than 600 wine and spirits stores statewide. Taxes and store profits are returned to Pennsylvania’s General Fund.  For more information about the Liquor Control Board, visitwww.lcb.state.pa.us.

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