LOCK HAVEN – Lock Haven University recently completed and launched a brand new Web site at www.lhup.edu.
The new site is much more visitor friendly, with robust technology, new advanced video and photo galleries and a university-wide enhanced calendar. The new site was designed by consultant Felesia McDonald of iwebdesigner360.com, and internal staff. The content management system consultant is OmniUpdate.
As part of a comprehensive marketing and communications strategy developed and implemented by Rodney Jenkins, executive assistant to the president for External Relations and Communications, the new Web site had to effectively connect LHU to the external community. “Our Web site is the introduction to Lock Haven University, and it must be efficient in terms of helping people navigate through the institution,” Jenkins said. He added, “Our goals were clear, in that three clicks or less, the visitor virtually explores LHU and has a good experience in doing so.”
In addition to the new Web site, Jenkins’ team also launched the university’s social and mobile applications platforms. Facebook and Twitter feeds are now being populated daily with valuable LHU news and information. The new mobile app platform HavenMobile allows real time access to LHU’s athletics, news and information, library, and even allows prospective donors the ability to donate to LHU from their mobile devices. The app is available for both Apple and Android devices through your app store. “We had to improve our virtual presence. Our new platforms allow us to be competitive and innovative. I am excited and proud,” said LHU President Michael Fiorentino.